Lars van Berkel, better known as "El Rojo," is a motocross rider from Veghel, Netherlands. Born on January 15, 1994, Lars fell in love with motocross early on. Before getting his first MX-bike Lars was competing in BMX, a bet with his father Harrie was made. If Lars would become European Champion BMX, Harrie would give Lars his first motocross bike. In 2005 Lars did the unthinkable for Harrie and Lars become World Champion BMX in the age of 11 at the famous Paris Bercy! Since that day in July, Lars has been tearing up motocross tracks all over the world. When Lars is not on his bike, he likes to work on his youtube videos, social media or writes his monthly column for the Noppennieuws. Sitting still isn’t an option for Lars.

He is known for his fiery red hair and fearless riding style which gave him the nickname EL ROJO during his first visit for a Beach Race to Argentina. Over the years, the travels and the never giver up additude has earned him a solid fanbase. He loves connecting with his fans on social media and on the track. Always looking for ways to give back to those who support him.

For Lars, it’s not only just about winning—it’s about the journey, the people, and the community that makes it all worthwhile.

Become part of DAKAR 2027!

No one rides the Dakar alone; you do it with your team. This is a team adventure, and as you may have seen via [link Omroep Brabant], the official start has kicked off.

Are we going to ride the Dakar together? By entering your email address, I will keep you up to date on our progress. This is where I'll share the various ways you can support this journey, whether through a small or large contribution. Think of t-shirt sales, small and large sponsorship opportunities for your business, and package deals that include joint enduro days where I prepare for the Dakar. There are also a few other options I’d love to tell you about later!

At the start of Dakar 2027, I will share exclusive content via my community. Think of daily vlogs from the dakar bivouac and answering questions you can ask me directly during the rally. I’m taking you with me as a 'Dakar Friend' on this journey in a way no other Dakar rider has ever done before.

This is going to be a massive adventure, and you get to be a part of it! Fill in your email to stay informed. Fill in your email below to stay informed, See you soon!